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CIRCULAR RETURNS
Return, Refurbish, Re-use
We wish to tackle the way consumers purchase and use toys, promoting a move away from fast consumerism towards something more meaningful and lasting. Thus, we encourage customers to send their old Utopi toys back when their child out grows them in return for a new, discounted 'add ons' for the next developmental stage of the child. In this way, Utopi is a toy that grows up with the child. We will then refurbish the old components ready for the next customers.

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